the seed Sitemap
the seed
Communication & Presentation
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Strategy &
Con-
ceptionWe develop comprehensive positioning concepts and advertising strategies through to creative realisation tailored to your brand and budgets. Classic or new media, or a combination of them both
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Our consulting focus is on understanding your brand, its target group and your corporate culture so as to be able to offer you individual, tailored media concepts and solutions based on this image.
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We analyse your brand and its value, then translate the core messages in a targeted manner for the creative people so that your communications measures reflect a true image of your brand. This always takes place before the backdrop of meaningful strategic positioning/orientation of your brand within the context of the market.
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Our planning of the media strategy and media content is individually coordinated based on the usage and information behaviour of your target group and the requirements made by the medium.
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Product
DesignWe develop and support your brand continuously: from development of the logo, to the business cards and website, to corporate events, merchandising items and online shops.
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One of our basic principles is consistent implementation and application of your existing brand strategy or one developed in conjunction with us, and the brand value of products, communications media and internal documents.
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Giveaways allow you to remind clients of your brand or of a good conversation at a trade fair. We design individual giveaways and merchandising items, which fit with your brand personality and will continually be used by clients so that your brand always has a presence.
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Corporate events and trade fairs are the sole communications tools that allow you to come into direct contact with your clients. We create the conditions for showcasing of your brand. From the stand concept and media production, through to organisation and realisation of your corporate event.
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We conceive and realise digital brand worlds. Beginning with websites, online shops and apps, creativity and versatility know no bounds.
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Ad-
vertisingAdvertising campaigns and promotional films are the ultimate advertising disciplines. Brand value, brand arguments, tonality and images must be reflected in an advert or clip, and it must be possible for the consumer to see and feel them for them to have their full effect.
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Our approach is optimal coordination of the media, employing the most suitable medium for the respective statement and, where necessary, encouraging user-generated content, coordinating all factors and implementing these in a successful concept.
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A good film conveys emotions, brand value and product information better than any print material. We create clips and animations for TV, cinema and the web, from scripting and production through to broadcasting.
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New Technologies /
InnovationsOur approach as a network is to always have an eye on new trends and developments, which can make our clients more successful in the long run. In addition to tracking new technologies, we also invest in the further development or adaptation of innovative ideas for the field of communication.
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Outside opening hours, the retail industry should have its wares available to its customers 24/7. This innovative technology allows the customers to be captured in 3D and to try on clothes via a screen. What's special about this is that the customer does not see the clothing as a layer in front of them, but can twist and turn as they wish, so effectively try on clothing as they would in a changing room.
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We develop and realise solutions that expand the interactivity and practical additional benefits of your products or services for your customers. From the customisation of a standard application through to the development and realisation of a standard solution for smartphones, MACs, PCs and tablets.
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Printed information can be supplemented quickly and virtually limitlessly through the use of QR codes.
Your advantages:
- Replacement of digital content at any time.
- Ability to measure and control campaigns.
- Saves the customer the cumbersome entering of weblinks.
- Quick and easy access to additional information for customers.
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The gap between print media and digital or web content has successfully been bridged with the help of Augmented Reality (AR). Your products and brand become interactive; an emotional experience.
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